Venetian and Pechanga Resorts Forge Groundbreaking Cross-Property Loyalty Program

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The Venetian Resort on the Las Vegas Strip has entered a groundbreaking agreement with Pechanga Resort Casino, one of California’s largest tribal casinos, situated about 60 miles southeast of Los Angeles. This deal marks the first-ever marketing collaboration between a major commercial casino resort on the Las Vegas Strip and a tribal-operated casino resort.

The partnership between the Pechanga Band of Indians and The Venetian Resort allows loyalty rewards members from both properties to redeem their points for experiences at either destination. This strategic alliance not only enhances the value for rewards members but also offers exclusive invitations to events, promotions, and special activities at both resorts.


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“We are excited to welcome Pechanga guests to The Venetian Resort and to provide our Venetian Rewards guests the opportunity to experience Pechanga, a premier casino destination in Southern California,” said Danny Ruiz, chief gaming officer of The Venetian. “Together, we’re offering our guests exclusive perks and seamless access to experiences at both destinations, and a chance to enjoy the best of both worlds like never before.”

Ken Perez, president of the Pechanga Development Corporation, expressed similar enthusiasm, saying, “Our team at Pechanga is always looking for unique and truly special ways we can deliver incredible experiences and luxury to our guests. We’re looking forward to this partnership with such a respected and sought-after brand as The Venetian Resort in the Las Vegas hospitality and casino landscape.”

Both The Venetian and Pechanga are among the largest and most highly-rated gaming resorts worldwide. Pechanga is the only resort casino that made it to Condé Nast Traveler’s 2024 Top Resorts list, while The Venetian has consistently been ranked among the top Las Vegas hotels by Readers’ Choice since 2018.

Spanning 225,000 square feet, The Venetian/Palazzo casinos offer around 1,500 slot machines and 210 live dealer table games, as well as sports betting. The Palazzo High-Limit Gaming Lounge alone occupies 15,000 square feet, with slot spins ranging from $100 to $5,000. Meanwhile, Pechanga boasts over 5,500 slots and 150 table games across 200,000 square feet of gaming space, in addition to a High-Limit Salon featuring over 200 slots and video poker machines.

Both resorts are renowned for their exceptional culinary experiences, A-list entertainment, and luxury retail shopping. The Venetian Resort includes 7,100 hotel rooms, 44 restaurants and bars, and 2.3 million square feet of meeting space. Pechanga, on the other hand, offers 1,100 guestrooms, an outdoor pool complex the size of five football fields, 275,000 square feet of indoor and outdoor event space, 12 restaurants, and an 18-hole championship golf course.

In March 2021, Las Vegas Sands sold The Venetian Resort and Palazzo, including the Expo and Convention Center, for $6.25 billion. Apollo Global Management, a private equity firm, paid $2.25 billion to oversee the resort’s operations, while Vici Properties, a real estate investment trust linked to Caesars Entertainment, acquired the physical assets for $4 billion. Vici leases The Venetian Resort to Apollo for $250 million annually, with the rate set to increase in the coming years based on certain economic indicators.